Ford Trucks continues its international expansion with Europe.
Ford Trucks continues its international expansion with Europe.

Ford Trucks, which aims to complete its dealer structure in 50 countries by 2020, entered the European market assertively…

Ford Trucks, the heavy commercial vehicle brand of Ford Otosan, which continues to strengthen in international markets with its ongoing dealer structuring efforts in the Middle East, North and Sub-Saharan Africa, Russia and the Turkic Republics, now carries its global growth to the European market. Stating that Ford Trucks started its European journey with the strong partnerships they established in Romania, Hungary and Bulgaria, Ford Otosan General Manager Haydar Yenigün said, “The new collaborations we have established and the dealers we have opened are our first steps towards the European market. We have full confidence that our new generation trucks and tractors with Euro 6 Ecotorq engines will be met with great appreciation in the European market. The European market has an important place in Ford Trucks' global growth plans. “Our goal is to export one in every three vehicles we produce and to realize 50 percent of our exports to European markets.” said.

 

Ford Trucks, which has gained strength by assertively increasing its market share in Turkey in recent years, accelerated its global growth with the opening of 3 new dealers in 3 different European countries, after the Middle East, Africa, Russia and Turkic Republics. First of all, Ford Trucks opened the largest 4S facility in Europe under the distributorship of Cefin Trucks in Bucharest, the capital of Romania, and then in Budapest in cooperation with its Hungarian distributor Delta Truck, and then in Sofia in cooperation with its Bulgarian distributor Bulavto Holding. signed the facility openings. Carrying its global growth to Europe with these openings in Eastern European countries, Ford Trucks will accelerate its new dealer structures in other European countries in the coming period.

 

Yenigün: “The European market has an important place in Ford Trucks' global growth plans”

 

Ford Otosan General Manager Haydar Yenigün, who conveyed Ford Trucks' structuring in the European market and its global growth targets, said; “With our new collaborations in Romania, Hungary and Bulgaria, we have signed partnerships with the leading well-established companies of these countries in 3 important European countries and completed our dealership work. The new collaborations we have established and the facilities we have opened are our first steps towards the European market. We have full confidence that our new generation trucks and tractors with Euro 6 Ecotorq engines will be met with great appreciation in the European market. We believe that we will take our customer satisfaction to much higher levels with our sales in the European market, where we entered with a new dealer structure within the framework of our global growth plans, and with the solid after-sales structure we have established. The European market has an important place in Ford Trucks' global growth plans. Our goal is to export one in every three vehicles we produce and to realize 50 percent of our exports to European markets. We continue with determination and success in our goal of completing Ford Trucks' global dealer structure in a total of 50 countries by 2020. " said.

 

Exports technology and engineering from Turkey to the world

 

Combining more than 55 years of truck production experience with the ability to develop special products for different export markets, Ford Trucks operates in 29 countries with collaborations in the Middle East, North and Sub-Saharan Africa, Russia, Turkic Republics and finally Eastern Europe. Ford Otosan, Ford's global engineering center for heavy commercial vehicles and related diesel engines and engine systems, is working on advanced technologies to offer products that will compete not only in Turkey but also in all potential export markets, including Europe and North America.